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Hacks and Flacks

[Podcast] Pitch Early, But Not Often

In this episode of Hacks and Flacks, Anne Mostue, radio anchor and reporter at Bloomberg Boston, describes the types of news that's important to her audience, plus the best ways for PR professionals to pitch her.

[Podcast] Cut the Complexity in Your PR Pitches

Boston Business Journal reporter Jessica Bartlett joins Hacks and Flacks this week for a discussion about media outreach and reporting.

[Podcast] PR Research: One Hazy Chicago Afternoon

In this week's Hacks and Flacks we talk to March Research Manager Jeremy Guterl, Account Manager Steph Jackman and Senior Account Executive Samantha Bell about their recent work developing, distributing and promoting a successful PR research campaign.

[Podcast] #PRXNE16 Preview: Controlling the Chaos

On this week's Hacks and Flacks we talk to Erin Callanan, one of the chief organizers for PRXNE16, to get her expert tips on event organization.

[Podcast] Social Media Strategy: I Want Twitter to Work

Is it better to be hyper-focused on one platform, try to build quality engagement on every channel, or do something in between? We talk social media strategy on this week's Hacks and Flacks.

[Podcast] Media Roundtable: Show Me a Little Evil

On this week's Hacks and Flacks we cover recent news in the world of digital media, including the increasing role platforms play in publishing, and the tricky task of increasing reader engagement on mobile channels.

[Podcast] PR Measurement: There’s No Such Thing as Intangibles

On this week's Hacks and Flacks we talk to Katie Delahaye Paine, a digital and PR measurement expert who helps businesses and agencies put hard numbers behind their campaigns.

Hacks and Flacks Podcast Ep. 18: Complicated, Weird Human Beings

Reporting back from INBOUND 2015, drew and Matt explain how HubSpot serves up "brain fuel for marketers" that goes beyond tactical marketing strategies.

Hacks and Flacks Podcast Ep. 16: Air Force Ones In Mint Green

We were joined by Marcus LaRobardiere, who shares how some of Bouncepad's marquee customers use tablet enclosures to create in-store experiences for customers.

Hacks and Flacks Podcast Ep. 15: Journalism, Unshackled

On this episode, we do come catch-up around some of the biggest media topics of the summer, including the New York Times, Bill Simmons and Gawker.