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Pub Club

Avoiding PR Mumbo Jumbo

By |Aug 13 2013|Categories: PR|Tags: , , |

In George Orwell’s 1946 essay Politics and the English Language, he wrote:

“Modern English, especially written English, is full of bad […]

Boston Tech and the State of Innovation: How eCommerce, Ad Tech Are Evolving

Last Thursday, I had the privilege of attending BostInno’s annual State of Innovation event, held at the Westin Boston Waterfront, where around 1,000 leaders and innovators in Boston tech, eCommerce, marketing and other innovation-centric industries converged to discuss the latest and greatest in their fields.

Do Promoted Tweets Work for B2B Tech PR?

By |Aug 13 2013|Categories: Social Media|Tags: , , , , |

I tweet a few times a day. I almost always tweet more often than I click links posted by the […]

AOL’s Strategic Move to Audience-Driven Technology

AOL recently bought online video technology company Adap.tv for $400 million, raising more than a few eyebrows in the process, […]

Social Media, Engagement and Silos at #SMB34

By |Jun 18 2014|Categories: Social Media|Tags: , , |

Last week, I attended Social Media Breakfast (#SMB34) at March client Mimecast’s Greater Boston office. Business leaders, marketers and entrepreneurs […]

March Communications Named a PR News Platinum Award Finalist

We’re excited to announce that March Communications has been named a finalist in the PR News Platinum PR Awards in the […]

5 Apps That Come in Handy When You Move to a New City

By |Aug 9 2013|Categories: Social Media|Tags: , , , |

As a new resident of a new city, finding your way is always the hardest part.  Your routine changes. Suddenly […]

Fun Facts Friday: Meet Marcus LaRobardiere

By |Mar 21 2014|Categories: Culture|Tags: |

Happy Friday! We continue our Fun Facts Friday with an interview with Marcus LaRobardiere, account executive.

1. Where were you born?

I […]

How You Can Improve Business Copy … and Other PR Practices

By |May 31 2013|Categories: PR|Tags: , , , , |

7 Tips for Writing Better Business Copy
Entrepreneur – May 27, 2013

From repeated words to misspellings, writing mistakes are inevitable. Common […]

Your Brand Wrote a Clickbait Headline. You Won’t Believe What Happens Next.

Think of how the 1948 Presidential election would have been different if Buzzfeed and Upworthy existed back then. You’d have […]