An Honest Guide to Using LinkedIn Discussion Groups

By |Oct 17 2014|Categories: Social Media|Tags: , |

For a long time, LinkedIn Discussion Groups have been cast as the hidden treasure trove of social engagement and as […]

Join the Pub Club and Dale Carnegie for a Public Speaking Workshop

A typical communications professional is required to engage in public speaking on a daily basis, whether it is in a […]

5 Outdated #PR Elements – and How They’ve Evolved Today

By |Oct 15 2014|Categories: PR|Tags: , |

Some things in the world of public relations will always stay the same: Be authentic. Strive for credibility. Build relationships. […]

Welcome, Patricia de Groot: Account Coordinator/Research Assistant

By |Oct 14 2014|Categories: Culture|Tags: , |

Today we’re welcoming Patricia de Groot to the March Communications team! Patricia is joining our quickly expanding San Francisco office […]

‘Bland’ Kills Brands: Here’s How to Find Your Voice

By |Oct 10 2014|Categories: Content Marketing, PR|Tags: , , |

When the beaten and weary buzzword of “innovative” comes up, it’s inevitable that tech companies come to mind first. Whether […]

Derek Jeter: An Unlikely Media Mogul?

By |Oct 9 2014|Categories: Content Marketing|Tags: , |

Last week, before the pinstriped pearly gates of retirement had even closed behind him, New York Yankees shortshop Derek Jeter […]

Keys to — and an Example of — a Memorable Product Promo Video

What makes a good promo video? Do you need a huge budget and a Hollywood film director to pull it […]

4 Takeaways from BMA Chicago’s Annual Fuel Event

By |Oct 7 2014|Categories: Culture, PR|Tags: , , |

Last week, I had the opportunity to attend BMA (Business Marketing Association) Chicago’s annual event, Fuel. The event was sponsored […]

A Glimpse Inside March Communications

Video content has proven to be an invaluable PR and marketing tool for many brands. It can help drive campaigns, […]

Journalists Want Breaking News – Can Your Press Release Deliver?

By |Oct 2 2014|Categories: PR|Tags: , , |

In the age of the 24-hour news cycle, it’s no surprise that journalists crave breaking news. But, did you know […]