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Pub Club

CES Looms: Four Tips for Telling Your Story

By |Oct 25 2016|Categories: PR|Tags: , , , |

March Account Director Courtney Allen pulls together four calls to action for your prep time ahead of CES 2017 to make sure you’re hitting all the most important notes.

Catching Up with Client Coverage – September

We’re showcasing three tech PR features from September that were secured as a result of team efforts for Cambridge Consultants and ArcTouch.

[Podcast] Pitch Early, But Not Often

In this episode of Hacks and Flacks, Anne Mostue, radio anchor and reporter at Bloomberg Boston, describes the types of news that's important to her audience, plus the best ways for PR professionals to pitch her.

[Video] Content Marketing as a Recruitment Tool

In this video, March Content Strategist Manny Veiga describes the benefits of content marketing for recruitment.

How to Plan a Successful PR Campaign

By |Oct 18 2016|Categories: PR|Tags: , , |

In her latest post, March Senior Vice President Juliana Allen describes the qualities you should consider in your PR campaign plan, including a few that are often overlooked.

[Video] PR is More Than Just Media Relations

By |Oct 11 2016|Categories: PR, Video|Tags: , |

Successful public relations initiatives all start with a conversation about goals. Specific tactics, like media relations and many others, may then be used in support of those goals.

[Video] Google Analytics & Your Digital Strategy

Thanks to the wealth of information that Google Analytics can provide, your digital strategist can really take the ball and run with it to make sure your website is firing on all cylinders

[Podcast] Cut the Complexity in Your PR Pitches

Boston Business Journal reporter Jessica Bartlett joins Hacks and Flacks this week for a discussion about media outreach and reporting.

The State of Tech PR Hiring: 3 Ways to Prep for a Career Fair

On Wednesday, October 12th, I will be representing March Communications at Boston University’s College of Communication Career Fair from 1-4 […]

[Video] What You Need to Know About Copy Editing

In this video, Content Strategist Manny Veiga shares a few tips to consider when you find yourself copy editing in a content marketing or public relations environment.