Business Services PR
With global connectivity surging, companies are tapping into talent pools and new customer bases that were inaccessible even just a few years ago. Traditional and brand new business models are able to grow, thrive and foster innovation, allowing virtually any professional to offer their expertise “as a service” and access knowledge and new markets in ways never thought possible.
Business & Network Intelligence PR
Real-time analytics, IT optimization and network and application performance monitoring, among other technologies, are re-defining how companies across every industry do business. Putting a strong focus on the end customer in PR campaigns, and communicating how to make more strategic and intelligent decisions to improve business performance, is essential to winning them over.
Consumer Technology PR
Consumer spending on smart devices, mobile apps and infotainment content and services is at an all-time high. March has helped a broad range of software and hardware companies—from developers of PC utilities and animation tools to wireless broadband modem and SIM card manufacturers— to engage consumers across traditional, online, social media and other emerging channels.
Virtualization & Cloud PR
Research firm IDC predicts the market for public IT cloud services alone will grow by 26.4 percent per year from 2012 to 2016 – five times that of the overall IT industry. As companies accelerate their shift to the cloud services model for IT consumption, we can help increase visibility and get your brand in front of potential customers.
Green & Clean Technology PR
With each passing year, renewable energy technologies are evolving. What used to be a simple equation and set of choices is becoming increasingly complicated as new solutions emerge and gather steam, As the clean energy technology market rapidly matures gaining visibility amongst rivals takes a combination of compelling story telling, the right relationships with influencers and sheer persistence.
The IT infrastructure space is crowded and data center options can appear endless for an organization looking to host part or all of its operations with a third-party provider. We help infrastructure companies cut through the noise and clearly communicate their benefits and differentiators for customers in any vertical.
Mobile & Telecom PR
The world of telecommunications is in upheaval amidst the emergence of significant new trends like mobile payments, Big Data, 4G, cloud computing and Net Neutrality, forcing carriers to fundamentally reconsider their business models. Establishing an authentic, relevant voice in this rapidly transforming sector requires PR campaigns driven by expertise and creativity.
Today’s security landscape is complicated, and ranges from the risk of cyber attacks, insider fraud and data breaches to an increasingly mobile workforce and movements like BYOD. In a crowded, technical and highly competitive market, gaining mindshare and achieving campaign success requires an intelligent, informed and creative approach.