Career Shadowing
Last week, I played host to a series of Boston College undergraduate upperclassmen all interested in learning more about what it’s like to have a career in the PR industry. Through BC’s Externship Program, students are given an opportunity to gain…
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Journalism Lessons from Tim Russert
Recently I was reminiscing about a great experience I had hearing the late Tim Russert speak at Boston College back in 2005. Tim Russert gave accounts of his most memorable interviews, his political ploys, and endearing tales of his father…
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Definitions from Questions… It's All In How You Ask
Last night, I attended a lecture given by Jim Fleming, S.J. at the Boston College Club on the results of a recently completed survey about the religiousness and spirituality of students at BC. Don’t worry, I’m not going…
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Making a Successful Elevator Pitch
How many of us really understand our company to the point where we can establish a connection with someone, learn what they do, and find a way to insert our services into their market, all in about one minute? This elevator pitch,…
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