|  July 29 2013  |   Blog   |   0 COMMENTS
Alice Today we welcome Alice to the March Communications team! Here are some fun facts to help you get to know her better: Where were you born? I was born in Hopkinton, MA and moved to New Hope, PA when I was in…
Video Camera 2 When premium cable channels decided it was time to end the traditional networks’ monopoly on original TV programming, we were treated to masterpieces like The Wire and The Sopranos. They have since been followed by a slew of others, many of which…
  |  July 26 2013  |   Blog   |   0 COMMENTS
conference1 5 Tips to Shake Up Your Next Event and Revitalize Your Brand MarketingProfs – July 23, 2013 Events and face-to-face meetings are vital components in any brand’s marketing mix. However, so many companies settle for outdated and boring events, causing the reputation…
  |  July 26 2013  |   PR   |   0 COMMENTS
crossroad It’s been a bit of a hard week for New York Mayoral candidate Anthony Weiner. Even if you’re the type to just casually flip through the news channels at night, you probably recall how the former Congressman forever tainted his political career…
Emphatic Tweet Remember a few months ago when major brands and their Twitter accounts seemed to be the primary targets for hackers? Yeah, well, it seems like brands are willing to hack their own Twitter account just for the publicity. Over the weekend, as…
Analytics Today I thought I would piggyback off of my colleague Blaise’s recent blog post on statistician-turned-journalist Nate Silver and his decision to move his FiveThirtyEight blog from NYTimes.com to its own standalone site backed by ESPN.com. Blaise looked at this from a…
  |  July 25 2013  |   Blog   |   0 COMMENTS
Big Data In the business world, Big Data is often greeted with a lot of fanfare. Some call it hype. Others call it anticipation. But amid that hype is a sense of fear, uncertainty and doubt (some call it FUD, for short). The conflicting…
  |  July 24 2013  |   Social Media   |   0 COMMENTS
zombie I walked into my local coffee shop this morning and noticed the normal tip jar sign had been replaced with one that said “Feeling like a Sharknado?” It seems everyone is jumping on this hyped up bandwagon these days. Fast Company even…
  |  July 24 2013  |   PR   |   0 COMMENTS
Milk & Cookies I bet that I am a bigger fan of Oreos than anyone else you know. I single-handedly ate an entire bag of the Double-Stuf variety (that’s two Oreos in one!) in less than a day. In my elementary school years, I grew…
hand on computer Everyone has their own approach to social media, along with their favorite platforms. In recent years, I’ve found myself spending the majority of my social media time not on Facebook, Twitter or Instagram, but on LinkedIn. Not too long ago, LinkedIn was…
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