PR Nonsense
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Funny HARO Queries

If you’re in the PR industry and you’ve never heard of HARO (Help a Reporter Out), where have you been? This resource is far more than just a great tool for journalists to find quality sources for their articles, or for PR agencies to put forth their clients as experts in response to journalists’ queries. That’s right, this service, recently acquired by Vocus and started by Peter Shankman, provides a good laugh here and there as well.

When browsing through the query headlines, one or two in each issue are bound to catch your eye, making you and your colleagues chuckle. Regardless of how legit the descriptions may be, the headlines, out of context, can prove to be quite humorous. Here are just a few of the funny requests as of late (publications removed unless that’s where the humor lies):

  • Looking for Ken doll experts to talk about his pop culture influence
  • Leaving your home office to work (WorkingNaked.com)
  • Why is my teen an airhead?
  • High-end Dog Stationary (Doggie Aficionado Magazine)
  • The Underwear Express
  • What Makes You Scratch Your Head?
  • Where is Your “Happy Place”?
  • Seeking deception expert
  • Dress Shirt Psychology: Fact or Fiction
  • Makeup for Lips
  • Men in Green
  • Lady Gaga contact lenses
  • Olive oil (Olive Oil Times)
  • Sex Advice from Firefighters
  • No Fat Chicks for OUR Product!
  • The mundane aspects of athletic doping
  • Expert – Body & Nipple Piercing
  • Help! My kid ate dog food, leaves, a crayon, etc.
  • Getting kids to eat beans
  • Workplace Dress Code War Stories
  • Looking for ladies who have been hit on in a strange way via text, email etc.
  • Questions about puberty
  • It was dust mites!

Seen any more amusing HARO reporter query headlines? Leave them as comments below and share the laughter! :)

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6 Comments


  1. This post can feature the ‘Best Of’ HARO queries. I’m sure I’ll contribute at least one a day.

    As for this Ken doll query, I’m curious about his pop culture influence. We’ve seen what an influence Barbie has, I’m just not so sure about Ken. Do you know any guys that go under the knife to look just like Ken? I’ll keep my eyes out for that article though, will be a good read!

    -L

    Liz Swenton
    July 07, 2010

  2. Yes, I’ll be sure to keep updating it as more come up! So check back :)

    Meredith L. Eaton
    July 09, 2010

  3. “When Life Gives you Lemons, make a Lemonade Stand”

    Liz Swenton
    August 04, 2010

  4. Another one for the list: “Would you spray tan at the airport before vacation?”

    Lillian
    August 11, 2010

  5. [...] couple weeks ago, I wrote a post on funny HARO queries based on Peter Shankman’s Help a Reporter Out journalist sourcing and expertise sharing service. [...]

    Funny ProfNet Queries | March Communications
    August 17, 2010

  6. “Laundry Room Wars in New York Apartment Buildings”

    “Milk Thistle / Hangovers”

    Meredith L. Eaton
    August 25, 2010

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