In the theme of wrapping up the year, The Buiness Insider recently posted the 15 Biggest PR Disasters of the Decade.  In chronological order, they listed:

• Bridgestone tire debacle (2000)
• Philip Morris says smoking deaths have “positive effects” (2001)
• Thongs for little girls and racist t-shirts: double bad move, Abercrombie & Fitch (2002)
• Urban Outfitters sells racist board game(Ghettopoly) (2003)
• Merck recalls Vioxx (2004)
• Janet Jackson’s controversial “wardrobe malfunction”
• ABC’s Locker-Room Scene (2005)
• The News Corp./OJ Affair: PR Most Foul (2006)
• Cartoon Network ad campaign causes Boston bomb scare (2007)
• JetBlue traps passengers on the runway for hours (2007)
• Automaker CEOs take private jets to D.C… then ask for bailout (2008)
• AIG gets bailed out… then hosts $443,300 corporate retreat (2008)
• KFC’s chicken coupon riots (2009)
• Domino’s YouTube scandal (2009)
• DOD thinks that low-flying planes over Manhattan are a good idea (2009)

But they seem to have forgotten a few that come right to mind:

• Catholic Church sex abuse scandal (2001)
• Michael Jackson dangles his baby over a balcony (2002)
• Rush Limbaugh’s painkiller addiction becomes public (2003)
• MLB has several players admit to steroid use (2004)
• Tom Cruise jumps on Oprah’s sofa /FEMA’s role in Hurricane Katrina (2005)
• Michael Richardson (Kramer) goes on racist tirade at LA’s Laugh Factory (2006)
• Marion Jones admits to doping (2007)
• Sarah Palin fails to name any newspapers she reads when asked by Katie Couric (2008)
• Tiger Woods’ transgressions (2009)

It’s interesting to see who has and hasn’t recovered from their mistakes.  Do you think there are any missing from the list?