A recent Forrester survey revealed that B2B technology decisions are increasingly being made by people other than the CIO or members of the IT team. In fact, more than 40 percent of the companies surveyed expect their CFOs to have more influence…
When was the last time you used a fax machine? If you’re a student or recent graduate, the answer could very well be never. As with almost any piece of technology, innovation and competition often run their course, and a piece of…
By now, your B2B company is probably sold on the importance of social media. It may even be a cornerstone of your marketing strategy. However, if you are like a lot of B2Bs, you may be weary – or wary – of…
When I was in high school, I wanted nothing to do with any future profession that would require math skills. Numbers just weren’t my thing and I was steadfast in the belief that any and all math courses were a complete waste…
This morning, Yahoo made headlines when it announced the acquisition of micro-blogging platform Tumblr for $1.1 billion. To me, there’s a lot of good to be said for this deal. Despite the outcry from the Tumblr community, Tumblr badly needed the money.…
You know you work for a tech PR agency when you read an article that projects the number of Android devices that Google will activate this year and your first reaction is: Client X can help prepare for this! At March, we…
Here at March, we have significant international PR experience, from helping technology companies break into the U.S. market to partnering with other agencies to align clients’ communications strategies and PR program activities.
In addition to our client and partner work, we like…
Social media can be a great tool for any business, provided you know how to use it. It’s a great feeling when you receive positive feedback from fans and followers, but unfortunately, it’s unlikely 100 percent of the comments a business gets…
Top 10 Must Read Tips to Run a Successful Facebook Business Page
SocialMediaToday – May 11, 2013
When marketing your company on Facebook, you need to make sure you have a well-planned strategy. You also need to make sure you understand the…
