Wedding PR Tips Translate to Tech
We’re in the midst of wedding season at March Communications — Aarti Shah will soon be returning from her festivities, and I’m off next week to celebrate with my fiancee and our family and friends.
Throughout the planning process, I…
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Content Exchange, Anyone?
Earlier this week, Susan Young wrote a couple of helpful posts on the two-way street of guest blogging, with some great tips on how to be a good guest blogger and why you should invite guest blog posts. For those…
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Woof: “The Office” Takes on Social Media
Catch last Thursday’s episode of “The Office”? B.J. Novak (as Ryan Howard) parodied the ubiquity of social media and the ability to manage all of the communications channels out there, with the creation of yet another social network, Woof. Check out…
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PR Professionals By Day…
Interesting post yesterday from Kate Ottavio at PRBreakfastClub on the different hats PR professionals wear throughout the course of their careers. Yes, we do have to be master networkers and teachers, as she includes in the list. But what about…
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Need a Social Media Refresh?
Looking to put the latest social media tools to good use for your tech business? Don’t forget to visit PR Nonsense’s Social Media Directory and Tool Academy for the latest, useful articles…
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Journalists Sound Off on Social Media Importance and Usage
Cision and The George Washington University (my alma mater) yesterday released the results of a survey, which measured print and online journalists’ use of and attitudes towards social media…
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How to Get Content Re-Tweeted
Interesting PRNewser blog post on research, conducted by Dan Zarrella, around the factors surrounding retweets. A social media marketing writer, Dan looked at how content can be optimized on Twitter and…
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FTC Regulates Blogging for the First Time
Earlier this week, the Federal Trade Commission (FTC) updated guidelines around the use and disclosure of endorsements and testimonials in advertising. According to a release from the FTC, the revisions address connections between…
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Microvideo Enters the Social Media World
Jenna Wortham from the New York Times yesterday posted on Particle (which bills itself as a company that builds massively small products for Web and mobile) and Robo.to. According to Wortham’s piece, the service…
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March Communications Updates Press Release Format
The March team has been moving away from the traditional press release template over the past couple of months–and rolling out a more streamlined, social media-friendly format. Recently, clients, including emergn, NCP engineering and
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