PR Nonsense
Tech trends and other detritus

Just Another Cyber Monday

The holiday shopping madness has only just begun and your inbox is probably flooded with Cyber Monday deals from your favorite stores. In case you were not able to attend Black Friday, you can shop online for the latest sales today.…
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Crouching Tiger

The words BREAKING NEWS scrolled across my TV last Friday afternoon, informing me of Tiger Woods’ car accident.  Information was so vague, and continues to be cloudy even three days after the incident. For someone so prolific in the sports industry and…
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Happy Thanksgiving!

What are you thankful for? I’m thankful for my family and friends, March Communications and my coworkers, my Google Wave invite, oreo ice cream, spin classes, social media, Boston, technology, Boston College, blogging, and Public Relations……
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Happy Thanksgiving from March PR

On behalf of March PR, we’d like to wish everyone a Happy Thanksgiving! Enjoy this time with family and friends and be sure to eat a lot! What are you thankful for this season?  Tweet @MarchPR and let us know!
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Pint-Sized Creativity

Sure, it’s starting to get cold outside, but it’s never too cold for ice cream.  Being in the communications field (former advertising major), I’ve always admired the creativity behind the Ben & Jerry’s brand.  Nothing beats a Sunday afternoon in…
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A Second Life for Second Life?

  Interesting piece on BBC Online today about the rise and fall of Second Life… What happened to Second Life? An excellent lesson in how overhyping something can be disastrous for a company. The article highlights that navigational issues…
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Breast Cancer Awareness: A Lost Cause Now?

The new U.S. Preventive Services Task Force guidelines, published Monday in the Annals of Internal Medicine have been met with a loud outcry from cancer-advocacy groups, medical professionals, and women across the country.  The new guidelines state that routine mammograms aren’t…
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Generate Labor through PR the NASA Way

Social channels (a.k.a. social media) have seemingly boundless benefits for companies. We get a lot of clients and prospects at March that ask if this is an appropriate communications channel for them. Some yes, some no … but just a channel for…
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Celebrate TweetsGiving

Social media gobbles up a lot of our free time, but there’s more to it than just letting your friends know your whereabouts.  Started in November 2008, TweetsGiving is a global celebration, seeking to change the world through gratification.  Scheduled…
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Catch Phrase for Public Relations

In a rousing game of Catch Phrase last week with several of my coworkers, it dawned on me how difficult it can be to describe something quickly and succinctly (as in an elevator pitch).  As public relations professionals, all week…
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