PR Nonsense
Tech trends and other detritus

Best Practices for Non-Traditional PR

One of our own here at March Communications, Eric Seymour, was recently quoted in an article in the Sept/Oct issue of E2 Magazine, Do Not Try This At Home: Best Practices for Non-Traditional Public Relations, by Michelle Bruno. Eric…
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Net Neutrality And Social Media: Not a Simple Issue

This week we witnessed the debate surrounding net neutrality regulations being given new life by FCC chairman, Julius Genachowski. The debate has the potential to profoundly impact the economy that has been fueled by the Internet, as well as the direction of…
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Time Will Tell

With school starting back up for me, this week’s TIME article, What College Students Don’t Know, caught my eye. Writer, David McNew, puts in perspective how far we have come socially, culturally and technologically from a college freshman’s point…
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A Tideway Fix

Yesterday our client Tideway was featured in the Wall Street Journal.  While any placement in the Journal is great, this one was particularly rewarding it that it profiled Tideway’s CEO and Chairman Richard Muirhead – and Richard alone. The column,…
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Impact, Numbers and Other Metrics for PR

This debate will never end and rightfully so. Clients are unique, PR campaigns should never be cookie cutter and new communications channels are popping up all the time. So how can PR be measured, thus justified? Further, how can these measures…
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A Simpler Life, One App at a Time

There has been quite the buzz this week about Starbuck’s new applications for the iPhone. For all my fellow java addicts out there, these apps will make it easier to get your fix. The applications will be free to download and…
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Gee (mail), Now What?

Gmail crashed this morning, again.  According to a CNN article, Google did not have an explanation for this outage.  Gmail was also down on September 1st.  The article points out, “The online community is complaining the service break disrupts office…
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Happy National Punctuation Day!

Today, September 24, 2009, is the 6th Annual National Punctuation Day!  What?  Didn’t make your calendar?  Well, if you struggle with any particular form of punctuation, the National Punctuation Day website offers a plethora of resources to help you figure out…
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Public Relations, Getting Creative with Social Media

Social media is a great tool for public relations professionals to discover new opportunities and increase outreach for clients (among many other things), but it’s also a great outlet to get creative!  In the public relations industry, we have to be creative…
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Microvideo Enters the Social Media World

Jenna Wortham from the New York Times yesterday posted on Particle (which bills itself as a company that builds massively small products for Web and mobile) and Robo.to.  According to Wortham’s piece, the service…
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